Smith
Dr. Bob Smith, an orthodontist by training and a ski bum by nature, develops his first vented ski goggles in his garage in Utah, Colorado. 4 years later, the company officially took off. Always at the forefront of technologies in terms of lenses and ventilation, SMITH then launched into the design of protective helmets for skiing and snowboarding, then into bicycle helmets and goggles. Always with the aim of revolutionizing the world of accessories. Their MIPS systems for helmets and ChromaPOP lenses are now renowned alongside many other cutting-edge technologies. Ventilation, visibility, comfort and protection.